First of all, here's the summary of this week's lecture.
- 'Digital television' is not a new medium but is best understood as a change in the form of delivering the contents of the TV medium.
- New media: digital television
- Old media: immersive VR, online, interactive, multimedia
- The media of 'remediation'Jay bolter and Richard Grusin
- The digital technologies 'refashion older media'
- These older media 'refashion themselves to answer to the challengers of new media'
- New media are not born in a vanccum and, as media, would have no resources# Cultural (mis)understanding through photographs_prof. Roger Palmer
Generally, company needs revolutions. But, users don't like totally new thing. They don't hate it, they just feel constrained. So, company leave 'continuity' in new thing.
I didn't agree that. Because, I knew it's "I'm early adaptor". But, now I knew it was not true exectly.
- Polarised over the degree of new media's newness.
- Hinges upon the disciplinary frameworks and discourses
- Revolutionary - a historical perspective
1)How new or how large changes -> We need to establish from what previous states things hae changed
- Brian Winston :: observes, the concept of a revolution
- Kevin Robins :: whatever might be 'new' about digital technologies, there is something old in the imaginary signification of "imagerevolution"
2)Three possibilities
(1)how can we know that new thing is made from
(2)familiar in everyday use or consumption lose out curiosity and vigilance, ceasing to ask questions
(3)degrees of neveltynew media buzzword interactivity
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